Archive for July 7, 2009

Strategy for Sustainability: A Business Manifesto

Strategy for Sustainability, SVN member Adam Werbach’s new book, was officially released on July 6th. Through success stories within companies from Xerox to method to Wal-Mart, Werbach shows how some companies are already realizing profits by putting sustainability at the core of their business. He concludes that an efficient strategy for sustainability requires constantly analyzing changes in society, technology and resources to determine how these changes will impact your company.

Adam Werbach is a premier thought leader on business initiatives around sustainability, Global CEO of Saatchi and Saatchi S, former Sierra Club President, and the author of many influential writings on sustainability including the 1997 book Act Now, Apologize Later. For more on his book visit www.strategyforsustainability.com.

July 7, 2009 at 8:23 pm Leave a comment


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